Catering Assessment & Development

Catering is a Growth Engine for your Restaurant

Demand for catering continues to soar across segments and dining occasions

The total addressable market (TAM) for the catering industry is vast and rapidly expanding, with estimates showing the sector reaching $124B+ by 2032. With total restaurant sales projected to hit $1.2T by 2030, catering will make up nearly 10%—which means it’s material to the industry and can’t be ignored. And it’s not just weddings and office lunch-and learns driving growth—from Super Bowl parties to church gatherings, high school graduations to college welcome parties, there’s no such thing as an event that isn’t better with a catered meal.

Catering is Profitable

For an industry facing macroeconomic headwinds
and razor-thin margins, it makes good sense
to prioritize a service that sees higher average
tickets—the majority of which come in during off-peak
hours, allowing brands to maximize kitchen
output during downtimes.

Higher average tickets compared to mealtime orders
1
Profit margins are common and are 2x – 3x more than most other channels
10

Catering Strategy 

A well-crafted strategy is essential for operational excellence and customer loyalty. Leveraging decades of expertise in catering management, our Catering Assessment and Development services offer a comprehensive evaluation and enhancement of your brand’s catering approach. We focus on critical areas such as marketing, sales, operations, delivery, accounting, and reporting to align your practices and technology with industry best standards.

1. Evaluation of all Functional Areas

Understand how each aspect of your program contributes. Our assessment identifies strengths and areas for improvement, providing a clear picture of your current capabilities.

3. Enhanced Marketing and Sales

Boost lead generation and customer acquisition. We provide actionable insights to make your catering offerings more appealing and accessible to your target audience.​

2. Improved Operational Efficiency

Focusing on your specific catering operations & delivery, we help you improve workflows and improve effectiveness. Enabling your team to deliver exceptional service and margins.

4. Data-Driven Decision Support

We empower your leadership team to make informed decisions. This strategic guidance enhances your market position and fosters sustainable growth.​